Clarity in how the pet industry is set to evolve in 2025
Confidence in understanding your target customers' changing shopping habits
Knowledge of how to effectively connect with + convert your audience
Hi there, my name is Tarryn.
I am the CEO & co-founder of Pet Biz Creatives. In a snapshot, I’m a Sales, Project Management, and Marketing specialist who collaborates with forward-thinking pet brands to help them grow smarter, not harder.
The pet industry is evolving faster than ever. Consumer behaviours are shifting, new trends are emerging, and brands that fail to adapt risk being left behind. That’s exactly why we created the 2025 Pet Industry Playbook—to help you stay ahead of these changes and position your brand for long-term success.
Inside, you’ll find:
✅ Emerging trends and niche opportunities shaping the pet industry
✅ Insights into changing pet parent expectations and buying behaviors
✅ The biggest shifts in digital marketing and what they mean for your brand
✅ Actionable strategies to adapt and stay competitive in 2025 and beyond
The brands that thrive in the coming years won’t just react to change—they’ll anticipate it. With this Playbook, you’ll gain the clarity and confidence to refine your strategy, attract the right customers, and build stronger connections with your audience.
Get ahead of the curve. Click the button below, enter your details, and get instant access to the insights you need to future-proof your pet brand.
Tarryn Michie
Co-Founder & CEO
Pet Biz Creatives
Identify the key digital marketing and consumer behaviour shifts affecting pet brands right now.
Get a clear roadmap for improving online advertising, increasing website traffic, and driving real results.
Brief description of benefit as it applies to their specific situation
Brief description of benefit as it applies to their specific situation
Identify how you can powerfully stand out in the industry, differentiating your pet brand from any competitors now & in the future
Feel secure that you're investing in the right areas of digital marketing, and not flushing money down the drain on initiatives that simply won't work
Brief description of benefit as it applies to their specific situation
Brief description of benefit as it applies to their specific situation
Gain a deep understanding of how the future of digital marketing will change for pet brands, in 2025 and beyond
Stay ahead of the competition by tapping into emerging, low-competition opportunities to attract and retain a loyal customer base.
Brief description of benefit as it applies to their specific situation
Brief description of benefit as it applies to their specific situation
I can’t recommend Pet Biz Creatives highly enough
I’ve worked with them for 12 months and it has been a great decision for my business development. They are professional, knowledgeable and efficient. Their team brings such diverse knowledge and skills which are what every business needs. If I could give 6 stars I would.
I’m deeply grateful for their dedication and expertise
I couldn’t recommend Pet Biz more! Their team has been instrumental in helping me aim high in the ever-evolving world of pet food. Under the exceptional leadership of Tarryn and Erin, they’ve provided unwavering support and expert guidance, playing a crucial role in shaping key decisions for my business. I’m deeply grateful for their dedication and expertise, and I look forward to many more successful milestones ahead.
Absolutely thrilled with the services provided by Pet Biz Creatives!
From enhancing the quality of leads to improving conversion rates, their holistic approach to digital marketing has been a game-changer for us. Their expertise in platforms like Klaviyo, Shopify, and
Octane.ai, coupled with their dedication to our success, has made our partnership incredibly fruitful.
© Copyright 2025. All rights reserved.